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Sylvia Ng

Musings of a Tech Exec

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Tag: analytics

July 30, 2016July 30, 2016Sylvia

Measuring Your Analytics Team’s Success

In my last article on how to set up analytics for your startup to scale, I left off on the topic of how important it is to measure your analytic team’s success. But measuring isn’t necessary an easy thing. Here’s a quick dive into some of the metrics that we’ve considered using at 500px: # […]

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July 30, 2016July 30, 2016Sylvia

Setting Up Analytics for Your Tech Startup to Scale

I’m a huge fan of Brian Balfour (ex-VP of Growth at Hubspot), who maintains that growth is about process first and tactics second. Tactics change and tactics fail. But if you have a process, a “machine” that lets you test and evaluate tactics to reach specific goals, then you’re paving the way to success, and […]

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November 25, 2015January 9, 2016Sylvia

Top Resources for Upping Your Growth Marketing Game

Looking to up your growth marketing game? Here’s a short and sweet list of resources to get you going.

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